About us: Creating Clarity in Business Life

Eddy Helsen started his enterprise innovation company, ViCre, in 2004 after a career of two decades in business analysis, information engineering, sales management and corporate leadership in global companies such as GM, E&Y and CTG. With his strong opinions and his mathematical and analytical mind, along with a sense of humor uncommon in the corporate world, Eddy has an enduring personal mission to codify the underlying laws of business evolution.

Eddy combines his international experience with ideas from many intellectual interdisciplinary corners, but above all common sense and an impeccable eye for perspective, to open the minds and eyes of business leaders and their workforce. As such he is an inexhaustible source of inspiration for his customers.

As a business professional trained at Vlerick Leuven-Gent Management School and KUL, Annelies Helsen is skilled in many business disciplines. Based on her extensive experience in strategy development and business consulting, Annelies Helsen is top of the class when it comes to closing achievement gaps in Operations & Sales Management, Business Process Improvement, Recruiting, Business-to-Business (B2B), and Transformation Management.

Co-creating new approaches and co-designing game plans to achieve short, mid and long-term goals are totally her thing. Warm-hearted, people-loving and decisive, connecting people and supporting customers to make the most of an organisation's available resources is just one of her many other talents.

Henri Horden is one of those rare spirits that seemingly never need to rest. His energy and enthusiasm are highly contagious, giving up simply cannot be found in his dictionary. As such Henri is a thoroughbred go-getter who is hundred per cent open to the world.

His greatest passion is to improve sales performance at top companies around the world, by sharing his years of experience and business know-how in interactive workshops and coaching programs. In addition to sales, Henri is specialized in optimizing innovation processes and service performance.

He has an incredible drive to stimulate and challenge people's minds. As an associative thinker and popular public speaker, with striking examples, he wants to fascinate people so they can break free from old patterns and make room for doing things differently and better.

As an experienced business consultant with both feet firmly on the ground, Greet Stevens is a master in seeing the woods from the trees. She is an expert in minimalism. With 'Keep it simple' and 'Keep it meaningful' as professional mantras, she's a crack in reducing what is too big to its essence, and making people understand why less is more.

Greet believes that the success of organizations largely depends on their ability to collaborate, both on individual and process level, and has a pragmatic and proven approach to bring this into practice.

As such, she is not only a gentle, friendly and pleasant person to work with, as a versatile team player, she has strong, trained shoulders that are always available to others when they need a push. Greet is a people manager in heart and soul. Supportive and encouraging, she builds up loyal relationships with her coachees and she enjoys intensely when seeing them grow stronger as individuals and skilled professionals.

David is a strong believer in smart evolutions. He uses his clever gentle personality, his openess to innovation and modern technology to build strong, foucussed and highly performant teams. He is always looking for a positive outcome, combining positiveness with realism.

David’s experience in Business Development, Marketing, and Sales- and Operations management combined with a pragmatic approach helps him to quickly move forward in performance improvement and transformation.

Organizations can rely on him for a step by step guidance towards reaching their objectives with a better understanding of their product-market combinations, internal processes and a focus on execution. His social skills make him a great person to work with & his coaching abilities are highly appreciated by the customers.

Peggy is a passionate and an inspiring leader who fosters a high-performance culture to empower teams and employees to excel. She is an experienced and results-driven business development professional. Trained at UHasselt and KULeuven, her global business experience spans various management and executive functions in EMEA, with demonstrated achievements in commercial operations, business management and R&D in the pharmaceutical, chemical and food industry, both in branded as well as CDMO businesses.

With her strategic vision and business accumen she has added value to customers’ businesses by introducing process analytical technologies, concentration enhancing software platforms and other innovations to the market. Peggy's warm-hearted nature enables her to connect people and to bridge value chains within the organization. Peggy is a highly skilled get-the-job-done team member with the ability to drive growth and increase profitability while enhancing customer satisfaction and loyalty.

Cristel is a (young) professional trained at KULeuven with a specialization in International Business. With her experience in aviation and in international business development, she has developed a keen understanding of the international environments and their complexities. She has the ability to work under pressure and adapts easily to any situation.

As a people person Cristel enjoys interacting with individuals from diverse backgrounds and gaining new insights from their experiences. Her determination, passion for travelling, and curiosity about the world around her make her a well-rounded individual with a unique perspective.

Overall, with her warm personality and commitment to excellence, she is well-positioned to help customers succeed in today's dynamic and highly competitive business landscape.