Activity Based Forecasting
From guessing to databased blessing
The main KPI in sales is often the inbound, order intake,… or in other words ‘results’. Today’s obsession with results is huge. But how do you come to results? By doing the right activities! And whereas results cannot be promised, activities can.
So instead of focusing on the outcome, focus on the activities, because it’s activities that are driving business forward. Also in Sales. And this with a good mix of activities on existing customers, and new ones, and a balance of activities all over the sales funnel.